Portfolio — Barb's Portfolio

Design, Copy Writing, Video - Most Recent

Recent work

How to video for sales team to use for product promotion.

Case Study that I wrote and designed.

Post card mailers and digital ads promoting sustainability and IVEC Controls System.

Invitation and save the date post created for up coming event.

Branded Marketing Promotions

Software: Constant Contact, Photoshop, Illustrator.

CableMaster: Trade Show - Product email campaigns co-branded with Generac. This campaign was designed with Generac branding to promote products featured at the show.

ADC Group: Weekly product emails sent to customer lists social media posts, and digital ads placed in national trade magazine.

Marketing Collateral-Brochures

Hastings Air Energy Control:
Literature example: Branded to Hastings IVEC controls devision, shown here is a partial brochure to show brand look.

Branded Literature, under Hastings is the FumeVac division.

OE Catalog:
Software: Indesign, Photoshop, Illustrator. A two-day photo shoot was scheduled for this project.

The OE division. This brochure is an example of my brand creation giving it a high end look. This marketing catalog was widely used as a sales tool for use in the field. Content included information about the original product development for other manufacturing types such as Mercury Marine and Harley Davidson.

Well’s product catalog, also a brand look I created. This company brochureincludes an overview of the aftermarket products and some of the services Well’s had to offer.

Social Media

Hastings Air Energy: Social media posted weekly promoting products and installations, as well as trade shows and special events.

Social media posts promoting wells tech team's training videos as well as national holidays and special event days.

Wells social media coverpg-thumbnail.png

Logo Design & Illustration

Software: Illustrator, Photoshop

Logo's designed for a variety of clients.

Magazine Ads Digital-Print

National Ads:
Software: Indesign, Photoshop, Illustrator

National full page ads for NEW PRODUCT release welding division for Hastings Air Energy Control, Inc.

National full page ads for Duralast created for print and digital for Wells V.E. after market parts company.

Print ads for Wells. V.E. as a magazine and trade show program ad.

Re-Branding - Campaigns

Software: Indesign, Photoshop. Illustrator.

CableMaster: Company Branding for a manufacturer of cables. I created the Brand look and feel with a look that sets them apart from their competition. The new branding includes eblasts, new website, and email signature banners promoting company brand and product highlights.

Cavatore: Restaurant redesign of menus and tabletop displaysThis is an Italian restaurant located in Texas in a barn. The goal was to merge Italy and the Texas southwest.

Corner Score, yes score, not store! The client wanted a branded look from the late 50's to 60's. I created all the store's signage, marketing material, posters, flyers, and social media ads with this branded look.

Trade Shows - Design/Marketing

Software: Photoshop, Illustrator.

Hastings Air Energy Control, Trade show, Fabtech Chicago.

Sterlco Steam Division, of the ACS Group) trade show in Atlanta.

CableMaster/Generac Virtual Confernce, also showing booth properties & Marketing giveaways.

Wells V.E. Trade Show booth properties & Marketing giveaways.